Feb 15, 2022
Matt Sweetwood is the CEO of LUXnow which has 7 employees and is over $2 million a year ARR. Prior to Lux Now Matt spent 29 years as the CEO of Unique Photo and during that time he took them from $1 million a year to over a $100 million a year. He's also the author of "Leader of the Pack" which is the number 1 seller in the self-help category. His book tells the story of how suddenly becoming a single father made Matt a better person, leader, entrepreneur and father.
During this interview we discuss:
2:20 - Matt shares exactly what Luxnow.com does and the business model.
5:33 - He shares one business superpower he wished he had.
6:37 - We discuss Matt's ongoing journey of reinvention and how it has been a major component of his success.
10:46 - How shares his reinvention framework and how other business owners can deploy it for their businesses.
14:17 - Matt talked about his journey on how and why he reinvented Unique Photo.
17:59 - How he built and reinvented the concept and experience of camera stores.
24:36 - A piece of advice for people who fears reinvention whether it be on business or in yourself.
27:01 - Matt shares his favorite growth tool/software.
27:49 - He recommended one of his favorite book to us.
PLUS a whole lot more!
@mattsweetwood on all social channels
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